K.ONE 2010



K.ONE is a stunning built-in furniture with an innovative bicromatic effect given by the contrasting finishing, glossy/matt lacquered or wood with lacquered. 45 degrees cut, ease the internal angles to give the perfect proportion for a particular visual experience. The furniture attracts all eyes immediately thanks to its door which it’s like waving in the void. A precious particular is the internal with the same finishing of the external. K.ONE represents Rifra’s renew process as it includes what the firm is: style and constant innovation



BOWL 2010

In charge as art director for Rifra since 2008, Byung Soo Zocchi is a discrete and thoughtful designer, nearly mysterious, who – just like he ponders on the words to pick when speaking – focuses and cherish details in order to give utmost quality its due priority. His creative work, in fact, has met international acknowledgment in several occasions. For years this Italian artist of Korean origins has been working for the most famous labels of Italian interior decoration to create astonishing projects.



SHY 3 2008



BIG BOX 2010

Fully made in corian, Big box uses malleability to create an unusual appearence with estreme thin thickness for a rectangular bathtub extremely light and easy to put in every bathroom




LIGHT HD 2010

Part of the new elegant steel products defined by pure marks and simple lines, Light Hd is a roomy 2-level shelf available in different dimensions, starting from 40cm width

Rifra shows, during the Salone del Mobile in Milan, its aesthetic revolution: more than 20 projects introduced in this new phase of the company, that aims to offer a complete  bathroom ambient. K. One (mobile fully cut at 45 degrees), HD (line of steel accessories), Bowl, Box and Big Box (lines of washbasins and bathtub in Corian) and Adam & Eve (lamps) are the new products designed by Byung Soo Zocchi, who signs yet Timeless and Light (glass shelves) together with Rifralab.

Rifra

Handsfree device DUAL, a collaboration between Enustech and a product designer Joongho Choi, is a project for the global company, Jabra, well known as a manufacturer of Bluetooth technology, handsfree devices and mobile phone headset. DUAL was targeted to provide more direct and visualized interface than existing handsfree devices.

Joongho Choi links the familiar look of analog audio speaker to handsfree device.
It maximizes dual speakers and a voice dialing function visually, and directly-recognizable buttons offers easy approaches of users.

Its own rechargeable battery emphasized its uni-body structure and it can be synchronized with smart phone applications, such as navigation apps.

Joongho Choi

Kia Pro cee'd Concept

20 September 2006 - Kia Motors has revealed the first image of its latest concept car that is scheduled to debut at the Paris Motor Show next week. The strikingly styled concept, named pro_cee'd, is based on the forthcoming three-door sporty hatch version of the all-new Kia cee'd.



The Kia Cee'd is a front wheel drive small family car released in the European market by the Korean manufacturer Kia Motors in December 2006—superseding the Kia Spectra—and available as a five-door hatchback, three-door hatchback ("pro_cee'd"), and five-door estate ("cee'd SW") with a choice of up to four engines (two petrol and two diesel), three trim levels (1, 2 and 3 – previously S, GS, LS and SR) and either manual or automatic transmissions.

The Cee'd was designed in Frankfurt, Germany, with Miklós Kovács leading the design team. Cars are manufactured in the Kia factory in Teplička nad Váhom, Slovakia.

Gregory Guillaume, Chief Designer Kia at European Design Centre commented, “Following on from the original cee’d concept, our design brief for pro_cee’d was to create a teaser for the all-new cee’d sports hatch which will become the third model in the cee’d line-up.”



Kia Ex cee'd Cabrio Concept



Kia Pro Cee'd 2008

Early conception in the cee'd family creative process, the pro_cee'd has 'stand-alone' good looks despite a large degree of commonality with other cee'd models, beneath the exterior skin.



Kia Pro Cee'd 2011

A few photos have been published by Kia, the facelift version 2011 Kia Pro Ceed before its official debut, which is scheduled at the Geneva Motor Show in March. The main visual upgrades can be seen at the new set of headlamps and the redesigned front bumper which now gives a more dynamic aspect due to the larger air intakes while in the engine department, the three-door model is should get an optimized 1.6-liter 4-cylinder diesel unit producing 128-horsepower and 255 Nm or torque.







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