This is a shelf with an unexpected tactile sensation when touched. Made mostly of silicon, the Catalyst shelf has a thinner layer on the upper part “that holds things… books, papers, pens, whatever you want.” And can also be used as a bookmark.




The beginning of any relationship requires the introduction of a catalyst. Strangers can be brought together through mutual interactions and occurrences. This type of interaction, whether done through a simple 'hello,' or a more elaborate activity, can be construed as a type of "play". My shelves aim to invite the user to interact with its form. They utilize various "play signals" that engage the user to touch, feel, and react to the object. Each shelf has the potential to stand alone, but the introduction of user participation can contribute to a full realization of it's features.

Jiyoung Seo is studying at HDK School of Design and Crafts in Gothenburg, Sweden.

Jiy Yung Seo

Scott Lee Hae Seung, graduant of Danmarks Design Skole (2001) and Domus Academy (2006), is now a lecturer in the School of Design (Diploma of Industrial Design), Nanyang Polytechnic Singapore. Furniture design is his other interest as a professional. In March 2010, he displayed “Bro Chair” at the Platform exhibition (IFFS2010).

New type of detailing on stool; Multipurpose function – It can be placed around dining table as normal stool at cafe/ domestic space or side storage beside working desk at studio/workshop environment.
when the stool has stacked it become a shelving space as storage. It is able to stack up to 4, similar height as low type shelve and stable from the vertical force (weight) by seat structure.

Today's mass-production and the disposable fashion are deeply
problematic. Current fast changing trends and low price that promote consumers to buy more than they need has pushed people to easily throw away their objects and I believe that this lack of consciousness will increase in the future even more. I am fighting against this epidemic with needles and threads. It is important now that we need to consider our basic needs and what we already possess, and to use these materials wisely and beautifully.

Dressed Furniture is inspired by traditional crafts and antique raw materials, hand made by me; Obviously, the scarcity of the antique furniture used requries the total number of editions produced each piece is extreamly limited. Each piece is therefore entirely unique. The craft traditions convey a considered thought process and have always recognized the value in reusing and repurposing.

Soo Jin Kang