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The BMW X1 is a small SUV designed to slot in under the X3. Although why BMW need another SUV model under the already small X3 is a difficult question to answer. Especially as both models look nearly identical. BMW's hit-or-miss design philosophy, which is called "flame surfacing" in proffesional circles, has struck again. This time it's a miss.

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The BMW X1 concept was first shown to the public at the 2008 Paris Motor Show. While the X1 concept will undergo some minor styling changes before production, the overall design will remain pretty intact. The rear 3/4 view is the BMW X1's best side. Here the design is characterised by crisp styling lines which create areas of sharply defined highlights and shadows. At the front the styling is overpowered by the ugly flaring nostrils and partially recessed headlights. In a way it looks like a poor replica of a generic BMW SUV.

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Automotive designer, studied at Art Center College of Design in Pasadena, CA (BS, 2004) and California College of Art (BA, 2003) in San Francisco, he started his designer's career with Volkswagen in the Europe (2002), Volkswagen and Audi in America (2003) and later with Nissan (2003-2004 - 1 year); since January 2005 with Designworks in California as a Senior Automotive Designer; Kim also teaches Art Center College of Design (from 2006)

Kim designed the BMW Hydrogen Powered Salt Flat Racer - a concept of the racing car built reusing ordinary materials like used oil barrels and old barbecue lids as the main building material of the car chassis and wheels Kim designed the body of the new BMW X-1

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Measuring 4,457 millimetres in length, the BMW Concept X1 is 108 millimetres shorter than the BMW X3. BMW X1 Concept Design Sketch 05 BMW X1 Concept Design Sketch 02 BMW X1 Concept 01Thanks to the 2,760 mm wheelbase, the general proportions, the four doors and a large tailgate, the X1 Concept offers its passengers a high amount of space.

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The Meridian Gold Metallic paintwork colour accentuates the youthful and dynamic look of the Concept Car, and creates an effective play of light. The 19-inch light-alloy rims feature a new ten-spoke design – another typical styling element of of BMW’s X models.

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In North America, the X1 is BMW's smallest SUV offering, and has a low starting MSRP of $30,800. The X1 is also BMW's first SUV to offer rear-wheel drive (RWD) as an option (only on the sDrive28i model). The sDrive28i and xDrive28i models will offer a 2.0L, 241 horsepower turbocharged inline four-cylinder (I4) engine, and the xDrive35i model will offer a 3.0L, 300 horsepower single turbocharged inline six-cylinder (I6) engine. Four different lines will be available: the ES/SE Line, the Sport Line, the Luxury Line, and the xLine.

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The lines offer unique trim differences to differentiate each one from another. An eight-speed sport automatic transmission will be available on North American models. The interior will be similar to that of the current BMW 1 Series Coupe, also offered in North America. Development began in 2004, with design work commencing in 2005. Final design work was done by Richard Kim during 2006 and frozen for production in mid-2007.

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Future concept HF Heavy equipment was based on the future work environment. Various work environment was considered as an independent crawler used. By extending the crawler, the working radius was broadened and the safety was raised as well. We improved the efficiency of operation through fusing of excavator’s breaking function. We have also considered convenience of moving and transportation with body integrated design.

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Through our integrated insight and foresight, we analyzed the values that brand should contain and deliver to user. We were trying to create new innovation through differentiated strategy. Hyundai Heavy Industry was trying establish next-generation product concept design of excavators, forklifts, wheel loaders to become a market leader in heavy equipment. They were also trying to deliver their firm identity on domestic, global market to their consumers.

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Design identity of Hyundai Heavy Industries delivers customer directly their enterprising and strong image. A powerful and fast flashy motif expresses dynamicity that can spread in any direction. We form a sense of space with the image from perspective view of triangle to describe HHI’s clear and structured way of thinking and the ability to take action immediately.

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Based on constructed design philosophy, we enhance HHI’s consistent brand value and message. HHI could become next generation leader of heavy industry through delivering brand image that explore the future and spread dynamically.

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Citrus has abundant design experiences in different design fields such as Product Design, Space Design, and Graphic Communication Design, acquired through our cooperations with diverse global clients in different industies. Citrus' design strategies and excellence of design have managed to impress the most demanding clients from all over the world.

Citrus

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Intrado, unveiled at the Hyundai press conference at Geneva, shows the company’s optimistic vision of a future where mobility is more enjoyable and more relevant. Far more than a styling exercise, Intrado demonstrates Hyundai’s belief that advanced vehicle technologies and intelligent design can combine to engage more effectively with driver and passengers. The car’s use of lightweight materials, radical construction methods and advanced powertrain raises efficiency, while the design focus inside and out is on meeting the needs of consumers with busy lifestyles.

Intrado takes its name from the underside of an aircraft’s wing the area that creates lift. The car’s advanced materials and technologies also draw inspiration from aircraft, such as the removal of all unnecessary weight, logical solutions to complex challenges, inspired by a purity of purpose, and a highly efficient powertrain.

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The distinctive exterior shape of Intrado is dictated by the need to be aerodynamically efficient; it is free of unnecessary adornments and features minimal detailing. The body panels are made of advanced super-lightweight steel from Hyundai Motor Company steel plant. Its interior is defined by a focus on usability and adaptability, and draws attention to its advanced materials and radical construction. The seals of opening panels shut directly against the central carbon frame, showcasing the carbon fiber whenever doors, hood or trunk are opened. Components that are usually concealed are highlighted, including the ‘see-through’ air vents and exposed frame onto which the seats clip directly.

The super-lightweight structure of Intrado demonstrates Hyundai’s desire to produce lighter, stronger cars that are even better to drive and simpler to repair. The central carbon frame structure is constructed using new manufacturing and joining techniques that together have the potential to change the way cars are made. The strength and rigidity of this central structure also allow body panels to be constructed from any material, giving designers greater flexibility and aiding reparability. Lightweight steel impact structures further enhance crash performance and repair times.

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Intrado is powered by a next-generation hydrogen fuel-cell powertrain that utilize a Li-ion 36 kW battery. Refueled in just a few minutes, Intrado has a range of more than 600 kilometers and emits only water. In addition to increased range, Intrado promises more responsive and agile driving dynamics, thanks to the reduced weight and greater efficiency of its powertrain.

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The Hyundai Intrado Concept is revolutionary. If it really is feasible to make vehicles using carbon fiber in this way, from both technological and cost-effectiveness standpoints, then it won't just be Hyundai doing it. Every other carmaker will follow suit.

On a more real-world note, this is Hyundai's first concept created under the leadership of design boss Peter Schreyer, who used to work for Audi (playing a major part in the creation of the original TT) and then moved to Kia. He has received an honorary doctorate from London's Royal College of Art, only the third automotive designer to have done so. Now he oversees the whole Hyundai/Kia styling operation. So expect more stunning looking cars from these marques.

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The key inspiration behind Intrado comes from aeronautics, and harnessing the power of air flow to create a more efficient form. This inspired the name ‘Intrado’, which is the underside area of an aircraft’s wing that creates lift.

Raphael Bretecher, General Manager, Design Department at Hyundai Design Centre Europe, and Intrado project leader, commented: “Intrado aims to encapsulate the efficiency and freedom associated with flying, while paving the way for future Hyundai models. The parallels with aircraft go far beyond the name. Nothing is present solely for decoration. Everything serves a purpose. Like an aircraft, Intrado has a purity of design that is beautiful and efficient.”

Hyundai Motors







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