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A Korea Bored, Belgium based designer Minju Kim won H&M Designer Award 2013 by her collection “Dear My Friend”. This collection is an expression about her experience of her friends. In her study of Royal Academy of Art in Belguim, she meets different people and people disguised as her friend. This experience makes her facing different emotion of sadness and happiness.

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Minju Kim aims to learn to be mature after she finished her high school, but she can’t feel the same way as the people she meet. “Dear My Friend” is her expression of despair. After seeing Minju Kim introduction about her collection, Criminal Girl thinks that it will be a dark tone and delicate collection.

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Then found more about the illustration and development of this collection. Finally, understand that Minju Kim using comic illustration and costume and the look of cosplayer to satire the childish of her “friend”. This is an interesting collection, the silhouette is so funky and playful, and the nice matching of fabrication.

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"Dear, my friend" sketch

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"Dear, my friend" 3th year Collection(RAOFA)

Kim Min ju

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Smalto SS2012 Men Couture

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Paris Fashion Week | Smalto Fall 2010

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Smalto Spring /Summer 2013 Menswear Presentation

Youn Chong Bak, creative director of the Parisian house Smalto focuses on details to perfect the image of a gentleman. The name Smalto defines and refines what is considered the gentlemen’s elegance, where she maintains the traditional style in a contemporary context. A precise mixture of Smalto’s Italian origin and French delicateness is a true homage to bespoke tailoring.

smalto

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Long 'Lolita' skirts- Denim Blue

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Long 'Lolita' skirts

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Neck-Bowed 'Lolita' Top - LightBlue

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Sailor-collared boxy dress-Powder blue

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Back-Bowed 'Lolita' Top

J.won is a young and exciting knitwear brand based in London. Her brand aims to combine varying design principles to bring unique and exciting identity for its customers. The concept is to empower women but remain sophisticated, practical yet chic, unique but with a wide appeal. Combining these attributes bring the feeling of exclusivity and power to women who can wear it according to their own fashion preferences.

Jiwon, the head designer, believes that knitwear should not just be about comfort but portray style and clear identity for those who wear it. She seeks to bring these themes out by combining colour, collaboration of various techniques and experimentation of combining new and old to ensure that the collection is not just 'trendy,' but bring a classical feel to knitwear.

J.won London







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